How to Double Your Case Files Without Spending Another Cent on Marketing with Jan Roos
In this Law Firm Growth Summit 2019 session replay, Jan Roos, CEO of CaseFuel and author of the book “The Legal Marketing Fastlane” talks about How to Double Your Case Files without Spending Another Cent on Marketing. He talks about why spending more money to have “big engine” marketing gets minimal return on investment, and why legal firms should focus instead on a more lean and more effective marketing process.
Episode Highlights
The Problem with “Big Engine” Marketing
Spending more money to have “big engine” marketing produces clients but at the end of the day, you get minimal return on investment. The more lean and the more effective your marketing is, the better. You might not need a bigger engine, you might just need a more efficient process. To do this, you have to leverage your intake process because two to three times more business deals can be closed by fixing these intake processes.
Some Amazing Numbers to...
Best of: Women Empowerment and How to Avoid These Two Common Mistakes with Jaimee Hall
Running a law firm always comes with tough challenges. It is not enough to know you need to make tough decisions; you also need to know how to make correct ones. You’ve got to ask the right questions: How do you enact women empowerment? When should you hire vs when should you implement more technology? What data do you need to look at?
In this episode, Jaimee Hall joins us to discuss the two most common mistakes of law firm owners: not maximizing their use of technology and not tracking important metrics. She talks about how you can make the right calls that will elevate your law firm. Jaimee also shares the key metrics you should track and the importance of strategic planning. Lastly, she offers insights on women empowerment in the legal industry.
If you want to gain confidence in making tough decisions that will elevate your law firm, then this episode is for you.
Here are three reasons why you should listen to this episode:
- Learn about the common mistakes you...
The Key Drivers Behind a Valuable and Marketable Law Firm with Brooke Lively
If you're feeling overwhelmed by the daunting task of maximizing your law firm's value for potential sale, then you are not alone! As a law firm owner, you may be struggling to delegate responsibilities, cultivate a thriving team, and create a profitable business that's attractive to potential buyers. Instead of feeling confident about the value of your firm, you might feel stuck and unsure where to focus your efforts.
In this episode of the Profit with Law podcast, Moshe Amsel sits down with Brooke Lively to delve into the critical factors that impact the sellability and value of law firms. Brooke, a financial expert specializing in helping law firms optimize their operations, shares invaluable insights into how understanding the numbers in a law firm can significantly impact its potential sale value. She emphasizes the importance of turning a law firm into a valuable asset by focusing on profitability, cash flow, and ensuring the owner is not the central figure in the business....
Best Of: Building the 7 Figure Attorney Mindset and Reality with Craig Goldenfarb
It's our podcast's fifth anniversary, and we're commemorating the occasion by revisiting our most popular episode of all time! Join us as we relive the conversation, knowledge and insights that made it a standout among our listeners.
Craig Goldenfarb discusses the importance of growing and scaling your business and having a positive work culture. Every year, law schools produce legal practitioners of great minds and integrity. However, the training and education they receive have little to do with business development. As a result, law entrepreneurs need to learn the fundamentals of how to grow a business from scratch — and the first step is shifting from having a lawyer mindset to how to be a business owner.
In this episode, learn how Craig Goldenfarb lays out the basic groundwork to make an enduring and successful law business. He discusses with Moshe Amsel the importance of growing and scaling your business as well as having a positive work culture.
If you want to learn...
Boost Client Acquisition: 5 Keys to Marketing Success for Law Firms with Travis Hoechlin
If you're feeling frustrated by spending money on marketing campaigns and not seeing a substantial return on investment, then you are not alone! Many small law firm owners struggle with this, feeling like they're throwing money at the wall and hoping something sticks. It's time to stop the cycle of disappointment and start seeing real results from your marketing efforts.
In this episode of Profit with Law, Travis Hoechlin, CEO of Rise Up Media, joins Moshe Amsel to share easy marketing strategies that can make a big difference for small law firm owners. Travis draws from over a decade of experience in helping law firms grow and customize their marketing strategies to boost client generation and higher revenue. Moshe and Travis emphasize the significance of investing in marketing, hiring more attorneys for increased revenue, and converting referrals into clients. Travis also highlights the value of leveraging technology, such as text messaging, to improve client communication. They...
Retaining Clients and Employees: The 100-Day Secret to Long-Term Success with Joey Coleman
Want to know how to keep your clients and employees loyal for the long haul, resulting in business growth that lasts?
In this episode of Profit with Law, guest Joey Coleman, a former attorney turned customer retention expert, shares invaluable insights on client and employee retention. With his unique blend of legal and business expertise, Joey emphasizes the critical role of the first 100 days in shaping long-term client relationships. He highlights the significance of creating a positive client experience early on to ensure long-term retention and potential referrals. Joey's practical insights and evidence-based approach offer valuable guidance for law firm owners seeking to improve client retention and create exceptional customer experiences in the legal industry.
If you're looking to enhance client and employee retention, Joey's expertise and actionable tips make this episode a must-listen for law firm owners striving for long-term business success.
Episode Highlights
00:00...
Marketing Secrets to Quadruple Your Law Firm Cases with Bo Royal
If you're feeling frustrated with your current marketing efforts, spending money on various tactics without seeing a significant increase in client acquisition or revenue, then you are not alone! It's time to switch things up and explore fresh strategies that can truly elevate your law firm's growth. Let's dive into some game-changing marketing approaches that could transform your business for the better.
In this podcast episode, Moshe Amsel and Bo Royal discuss the simple marketing secrets that will propel the growth of your law firm. From navigating the marketing budget, Google Ads, getting reviews, and conversion rate optimization, Bo covers it all.
Join us for an interview you don’t want to miss!
Episode Highlights
00:00 Introduction to Bo Royal
Bo shares his accidental journey into legal marketing and his motivation to bring digital marketing expertise to the legal space, highlighting his unique experience as a CMO of a large law firm.
06:00 Navigating the...
The Key to Building Generational Wealth Faster with Adam Carroll
Are you ready to discover the surprising secret to eliminating debt and creating generational wealth? Get ready to be empowered with the knowledge to engineer your financial future and change the trajectory of your family tree. Stay tuned for an eye-opening revelation that will leave you equipped to revolutionize your approach to money and wealth creation!
In this episode of Profit with Law, host Moshe Amsel interviews financial literacy expert and author, Adam Carroll, diving into the concept of The Shred Method as a powerful tool for eliminating debt and achieving financial freedom. Adam shares his personal journey of overcoming significant debt after college, emphasizing the importance of financial literacy and generational wealth. The conversation revolves around the practical application of The Shred Method, focusing on efficient debt repayment and strategic financial management. As a business owner or individual seeking financial independence, listening to this episode...
How Busy Law Firm Owners Can Write a Book in One Year with Mary Adkins
Want to become a successful author while running a busy law firm? Learn the solution to writing and publishing your book while balancing your professional and personal commitments.
In this episode, Moshe Amsel and Mary Adkins detail a simple process for writing the book you always dreamed about. Mary shows us how the busiest people can accomplish this in just one year!
Listen now, to find out Mary's #1 tip for finding time to write a book.
Episode Highlights
00:00 Introduction to Mary Adkins
Moshe introduces Mary Adkins, who shares her journey from being a lawyer to following her dream of writing fiction novels.
05:46 When is the right time to write a book?
Mary Adkins discusses some misconceptions about writing a book.She explains how this means NOW is the right time to your book.
13:11 Finding time to write
Mary Adkins shares examples of how busy professionals, including doctors, have found creative ways to write, such as dictating into their phone or writing on index cards,...
Is Google Advertising Worth It for Law Firms? with Sasha Berson
Do you want to skyrocket your law firm's revenue through Google advertising?
In this episode of the Profit with Law podcast, Moshe Amsel interviews Sasha Berson, a seasoned entrepreneur who has a proven track record of helping small law firms double their revenue in three years or less. Sasha shares valuable insights and strategies on Google advertising for law firms, delving into the intricacies of SEO, PPC, and LSAs. He emphasizes the importance of consistent investment in marketing and finding the right partner to navigate the complexities of Google advertising. He provides practical advice tailored to small law firm owners, highlighting the readiness for different Google marketing strategies and the mindset shift required for achieving growth and predictability. With Sasha's expertise and experience, this episode offers a wealth of knowledge and actionable steps for small law firm owners looking to leverage Google advertising to increase their revenue.
In this episode,...
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Author
Moshe Amsel
Author
Moshe Amsel the host of the Profit with Law podcast is not an attorney. As the owner of a successful accounting firm DreamBuilder Financial and Law Firm Growth coaching organization Profit with Law, Moshe has proven that there are better and different ways for a law firm to do business and be successful.
