Most, if not all, businesses are on the internet. By now, almost everyone relevant has a digital presence, whether through social media, Google My Business, or their own website. The digital market is saturated — but there's an edge you can hone: start podcasting.
In this episode, Danny Ozment, a podcast consultant, shares why podcasts can create trust and authority much faster than blog posts and websites. He shares that podcast listeners build a relationship with the podcaster and are more likely to trust your service over the competition. He also shares how to start podcasting and determine what topics to talk about on your podcast.
If you want to stay above the competition and start podcasting, this episode is for you.
You might feel like you have mastered the art of presenting your clients' cases in court. But when it comes to marketing your law firm and expanding your business, many law firm owners still struggle. Here's a tip: you have to tell your story.
To make sure that your legal practice stands out from the competition and attracts more than just local notoriety, tell your story! Law firm marketing isn’t only about promoting yourself as an attorney; it requires devising a comprehensive strategy to bring new clients in through various methods. With the right plan of action comes brand recognition and growth for your practice.
In this episode, Nancy O'Hare-Zika joins us to explain why you should tell your story to boost your visibility. She also shares different marketing tips and strategies to excel at law firm marketing.
If you’re struggling with getting your law firm out there, then this episode is for you.
Law firm owners and many career-driven people think balancing work and life comes later. We prioritize work and success — but at what cost? It's not unusual to lose your personal life in the journey for perfection.
In this episode, Katie McManus joins us to talk about living the life you want to live today. You don't have to wait for your first million to start spending time with your friends and family.
Here's the kicker: sometimes, if you're so good at your job that you're approaching perfection, you might be doing something wrong. We'll discuss how to win — not only in business and law but in life too.
It's never too early to create the mindset you need to succeed. Don't miss this episode if you're ready to learn why perfection is the enemy of progress and why you should drop it to win the game of life.
Ever dreamed of scaling your law firm and reaching the highest levels of success?
Many lawyers today have, but only a few understand what it takes to be a high-level law firm owner. It’s not just luck or individual talent—there is an art to thriving in this highly competitive industry! With the right plan, skills, and mindset in place, building a reputable practice is definitely an achievable goal.
In this episode, Jennifer Gore-Cuthbert joins us to talk about running an empowered law firm. She also shares practical tips to become a highly successful law firm owner. Through hard work and dedication, you can uncover the steps needed for success!
If you want to become a high-level firm owner, then this episode is for you.
Think back to the time you decided to become a lawyer. What was your motivation? Did you aim to be a lawyer to serve the marginalized and underserved? Being in the legal profession is more than just reputation, money, and esteem. However, the longstanding traditional law practice makes it difficult to break free from this status quo. Fortunately, there is a way to align your practice and values while maintaining a successful and meaningful career.
In this episode, Ryann Peyton, Director of Legal Entrepreneurs for Justice, joins us to discuss what it means to build a socially conscious law practice. Ryann explains how adopting this business model creates a win-win situation for both lawyers and clientele. She also breaks down the process of getting into the LEJ incubator.
If you want to know why you should adopt a socially conscious law practice, this episode is for you.
We’ve all heard countless life tips and tricks from self-help gurus. You might have even tried one or two of these “hacks.” While some of them are not necessarily wrong, they’re only the tip of the iceberg. Instead, what will transform your life is deep beyond what’s visible on the surface.
In this episode, Noah St. John joins us to discuss the concept of Afformations. He talks about the root and solution to the condition that stops us from achieving a freedom lifestyle. Noah also breaks down the four stages of competency and the five stages of habit. In the end, Noah explains why Afformations, not affirmations, are key to achieving your goals.
If you want to know how to transform your life just by asking a question, this episode is for you.
Every business owner wants to know what makes their clients tick. How do they discover, explore, and eventually end up choosing one option over another?
The answer lies in consumer behavior — a complex mix of individual psychology, external influences, and technology. And in the digital era, understanding how individuals interact with your brand is key to business success. Here’s the good news: you can hack consumer behavior through effective digital marketing.
In this episode, Paul Mackiewicz joins us to talk about the power of digital marketing in elevating your law firm. He shares practical tips on how to personalize your law firm and leverage modern tools to reach your target audience effectively.
Are you ready to unlock the power of digital advertising for your firm? Make sure you don’t miss this episode!
It’s often said that teamwork makes the dream work. But what happens if your team members don’t feel safe voicing their ideas and speaking up about their concerns?
Achieving success in business isn’t just about assigning tasks and deadlines—it’s also about creating an environment where everyone can feel comfortable expressing themselves. In other words, psychological safety is key. But how do you create a workplace culture where employees are empowered to share opinions without fear of retribution or criticism?
In this episode, Stephan Wiedner joins us to talk about how to build psychological safety. He shares practical tips on how to foster psychological safety within organizations so that your employees can make their best contributions to your company’s success!
If you are struggling to get your employees to speak up but are unsure on how to go about building psychological safety, then this episode is for you.
Your business decisions today, whether big or small, compound over time. How you take advantage of the resources and data available to you now impacts the success of your law firm. As a business owner, you need to get behind new technology and strategies to ensure your firm keeps its trajectory toward your performance goals. One way to achieve this is through managing and tracking your data.
What will the legal industry look like ten years from now? For Kerri Coby White, it’s all about data. In this episode, she shares the importance of a data-driven mindset for a law firm owner. She also discusses how implementing data-driven strategies can optimize your systems. Kerri also talks about technology in the legal industry and working with specialists to take your business to another level.
Are you a law firm owner who is hungry for growth? Make sure you don’t miss this episode!
There are various marketing strategies you can use to promote your message and services to your target clients. Thus, many law firm owners struggle with the burden of choice, often grappling with creating a marketing plan that serves their firm well. As you’ll learn, there really is no quick answer to this problem. Effective law firm marketing takes some trial and error, and the metrics you measure also matter.
Fortunately, there is help available. Experts like our guest today and law firm marketing agencies can take you to where you need to be with far less stress and more efficiency.
In this episode, Erik Olson of Array Digital joins us to discuss how you can make marketing work for you. He shares the six stages of a successful law firm marketing strategy and how you can use that to help you along your journey. Erik also imparts golden nuggets from his years of digital marketing experience and shares the value of experimentation in your search for the best strategy.
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