What’s Your Law Firm’s Capital S Story? with Paul Furiga
Behind every firm is a unique story that makes them stand out. Unfortunately, few law firm owners know how to capitalize on their story — or tell it. Instead, they jump on all the newest marketing initiatives without clearly understanding what they share. If this is what you've been doing, you're bound to get disappointed over and over. Before engaging in any marketing efforts, you must first find your law firm's Capital S story.
In this episode, Paul Furiga, CEO and Chief Storyteller of WordWrite, joins us to discuss finding your firm's Capital S story. He talks about the power of having a story that draws in potential clients and talents to your firm. He also shares the Storycrafting process and models they use at WordWrite and how to apply them in different business and marketing contexts.
If you want to know how to start telling your Capital S story of your firm, then this episode is for you.
Here are three reasons why you should listen to this episode
- Learn about the...
How to Manage Your Law Firm with a Business Mindset with Laura Terrell
No matter the size of your law firm, most lawyers like to focus on what they do best — law. But when you're running a law firm, you need to start treating it like a business. If you are struggling with your law firm, adopt a business mindset.
Executive coach Laura Terrell joins us in this episode to discuss how law firm owners can treat their firms as businesses. She shares the importance of consistent planning and reevaluation, from your business model, employees, financials, and even investments. Learn to value finances and make better decisions for your business.
If you want to level up your law firm and increase both your profits and financial stability, this episode is for you!
Here are three reasons why you should listen to this episode:
- Discover why you need to adopt a business mindset when running your law firm.
- Understand the importance of your finances and how they can help you become profitable.
- Learn the art of being proactive and...
Using Podcast Production as a Marketing Strategy for Your Law Firm with Robert Ingalls
Marketing strategy fads come and go, but there’s one strategy that’s here to stay: podcasting. Today, we can't deny that we live in the era of podcasting. It's one marketing tactic that remains consistently productive and high-yielding no matter how much time passes. And it's no surprise why: podcast production creates a content goldmine. Putting out a single episode can take you to places more than you can imagine and produce content that lasts for a lifetime.
In this episode, Robert Ingalls, founder of podcast production agency LawPods, joins us to discuss how law firms can use podcasting effectively as a marketing strategy. Robert provides insights on the ins and outs of building and launching a podcast. He also lets us in on the process of working with a podcast production agency. Finally, he highlights the importance of commitment and consistency in making any marketing strategy work.
If you want your law firm to reap the benefits of podcast production, this...
Making Business Easier with Automated Systems with Charlotte Isaac
There's never been a better time to streamline your business with system automation. Fortunately, there are tons of tools to help you operate your business and improve client experience. However, with so many options, it's easy to become overwhelmed, especially if you're still learning the ins and outs of your business.
So, where should you begin?
In this episode, Charlotte Isaac discusses system automation and how it builds profitable businesses. She also imparts time-saving tips to manage your firm efficiently. And finally, Charlotte shares why customer happiness is the newest marketing tool and what to do to create positive client feedback.
If you're a business owner looking for ways to improve your firm's client experience, this episode is for you!
Here are three reasons why you should listen to this episode:
- Find out why you only need to check your email once or twice daily.
- Discover how to start system automation in your business.
- Learn...
Grow Your Law Firm through Intentional and Strategic Marketing with Cassidy Lewis
Are you a law firm owner or an attorney looking to grow your firm or solo practice? Even if you already have a pool of clients and other people engaged with your business, you still need marketing to thrive. Whether it’s a dedicated in-house marketing team, one-man marketing team, or outsourced marketing services, you’ll need people to determine and carry out concerted and intentional strategic marketing efforts tailor-fit to your business.
In this episode, Cassidy Lewis, CMO for Cooper Hurley Injury Lawyers, shares her expertise and talks about the importance of investing in strategic marketing to build your business. She discusses the value of referrals and how relationships with attorneys and firms — even competitors — can bring better results to your company. Cassidy also imparts valuable marketing advice for law firms and solo practitioners alike.
If you want to make the most of your resources and invest in strategic marketing for your firm, then...
How to Grow Your Business with a Reception Service with Bre Swanson
You can spend hundreds of dollars on social marketing hoping to get phone calls. But what happens when there's no one to answer the phone when it rings? Having someone in the reception role is crucial to finding clients.
Bre Swanson of LEX Reception joins us in this episode to discuss the advantages of a reception service in expanding your business. She builds on her 13 years of expertise and explains how hiring a receptionist puts your firm in the top third of law firms. Bre also discusses the importance of looking after your employees and how to inspire them to be passionate about your firm's success.
If you are contemplating getting a reception service for your law firm, this episode might be for you!
Here are three reasons why you should listen to this episode
- Discover the importance of having an integrator in your law firm.
- Learn about reception service providers and how they can grow your law firm.
- Find out proven ways to set up a reception...
A Beginner's Guide to Boost Your Social Engagement with Brendan Ruane
Gaining traction on social media and other websites is hard, especially if you do not know how to market your firm. With a pot of unique marketing strategies available today, expanding your firm’s authority and reputation in the digital era may be confusing as well. It’s a great thing experts in the field can always help you boost your brand in the most optimal way possible.
In this episode, Brendan Ruane, a website designer, digital marketing specialist, and founder of Light Switch Advisors, talks about how social marketing should not always be expensive, tiring, and time-consuming. He shares the dos and don’ts in social marketing, including various techniques he gained from working with an array of law figures and agencies.
If you want to know more about how you can propel your brand by boosting your social engagement the right way, make sure you tune in to this episode.
Here are three reasons why you should listen to this episode
- Discover the first steps to...
The Law Firm of Your Dreams with John Fisher
Most lawyers start their own law firms with a lot of dreams and hopes for the future. But all too often, those dreams slowly fade away as the realities of owning a law firm set in. The truth is, it’s hard to run your own business and make it successful. But with some carefully planned systems and effort, you can create the law firm of your dreams.
Joining us in this episode of Profit with Law is John Fisher, a medical malpractice attorney and author. He shares his journey in building a law firm and the lessons and tips he learned to grow a successful firm. He also talks about the power of systems and processes.
Don’t miss this episode to gain valuable insights and bring your firm to new heights!
Here are three reasons why you should listen to this episode
- Understand the importance of documenting your policies.
- Learn how to grow your law firm and improve your business development.
- Find out how to create processes and implement them in your firm.
Resources
- Uncover...
How to Reach Your Audience and Build a Culture of Trust with Taylor Darcy
With fast-paced work and an often-competitive environment, finding the right moment to invest big in your business can be tricky. How do you ensure you get high investment returns? The threat of failure looms above you when you have to make big decisions for your firm. But for today’s guest, there’s no “perfect time” to start strong.
Joining us in this episode of Profit with Law is Taylor Darcy, a California-based lawyer and the owner of Think Legal PC. He shares with us his career journey. Taylor also talks about why starting big and making cutthroat leaps can help you climb to the top faster.
If you are contemplating big moves for high investment returns, you’re in luck. This episode can guide you to make a better choice.
Here are three reasons why you should listen to this episode
- Understand why going all in at the start of its business leads to high investment returns.
- Learn how to extend your values to build a culture of trust with your potential...
Achieve Your Financial Goals With These 5 Key Financial Players with Chelsea Williams
Anyone who runs a business or law firm can’t have the same setup forever. If you want to grow and achieve your financial dreams and have time for yourself, you need to start gathering the five key financial players into your team. You can’t do everything alone, and that’s not a bad thing. In fact, you can do so much more when you have the right people supporting you.
In this episode, Chelsea Williams returns to the show to discuss the five key financial players and how they all contribute to your firm’s financial strategy. She also talks about how to create good financial habits.
If you would like to learn more about achieving your financial goals through the help of these five financial players, then this episode is for you.
Here are three reasons why you should listen to this episode
- Discover the role and responsibilities of the 5 financial players for better delegation and communication.
- Learn how to grow your team and achieve financial goals by...
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Author
Moshe Amsel
Author
Moshe Amsel the host of the Profit with Law podcast is not an attorney. As the owner of a successful accounting firm DreamBuilder Financial and Law Firm Growth coaching organization Profit with Law, Moshe has proven that there are better and different ways for a law firm to do business and be successful.
