Boost Your Law Firm's Visibility with Podcasting and Content Repurposing with Jason Cercone
Welcome to another insightful episode of the Profit with Law Podcast! In this episode, Moshe Amsel engages in a fascinating conversation with Jason Cercone, the founder and CEO of Bombtrack Media. Jason recounts his unique journey into podcasting, which began out of spite following a social media incident.
This episode explores the immense potential of podcasting as a marketing tool for law firms and other businesses. Moshe and Jason delve into the strategic advantages of podcasting, from building authority to leveraging content across various platforms. They also discuss the pragmatic aspects of podcast production, including the benefits of batch recording, the importance of specialized support, and the efficiency gains from adopting a season-based approach.
Join Moshe and Jason as they uncover the keys to successful and sustainable podcasting and explain why investing in quality content creation can make a significant difference in any marketing strategy. Tune in now for an engaging and informative discussion!
Episode Highlights
[00:00] Introduction to Jason Cercone
[10:06] The Power of Podcasting as a Marketing Medium
[13:25] Choosing the Right Topic for Your Podcast
[24:37] How to Overcome Podcast Fatigue
[38:50] Maximizing Your Time in Podcast Production
Resources
Take the Law Firm Growth Assessment and find out how you rate as a law firm owner!
Check out our Profit with Law YouTube channel!
Learn more about the Profit with Law Elite Coaching Program here
Connect with Jason Cercone: Website | Instagram | LinkedIn
About Jason Cercone
Jason is the Founder & CEO of Bombtrack Media and focuses on helping busy professionals leverage podcasting in a strategic, dynamic way. By emphasizing a seasonal format and maximizing content repurposing, creators save time, stay engaged with their creation efforts, and produce content that impacts listeners on multiple levels.
Connect with Jason Cercone on his Website. You can also follow him on Instagram, and LinkedIn.
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Author
Moshe Amsel
Author
Moshe Amsel the host of the Profit with Law podcast is not an attorney. As the owner of a successful accounting firm DreamBuilder Financial and Law Firm Growth coaching organization Profit with Law, Moshe has proven that there are better and different ways for a law firm to do business and be successful.
